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Client
Concept brand (personal project)
ROLE/SCOPE
Branding + Identity/ Logo Design/ Graphic
Design/ Illustration/ Packaging Design
ChallengE - 1 Day Project
To design the branding and packaging for a new organic food company launching a range of natural vegetable chips.
outcome
With the snack and chip market hugely saturated, it was key to produce packaging that would differentiate itself from other products and clearly communicate the organic nature of the food.
The logotype and icon were designed to convey the natural, organic values of the brand. The pared back design and illustrations represent the simplicity of the food and ingredients.
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